Masterclasses are one way for us to demonstrate our expertise and reach out to a wider client base. Many of our clients first came into contact with us through attending a Masterclass. They were impressed with the professional and friendly atmosphere at our sessions – impressed enough to invite us to visit them after the event to talk through marcoms challenges.
The Essentials of Marketing ROI
- DATE TO BE CONFIRMED
Creative Briefing & Assessing Creative Work
- DATE TO BE CONFIRMED
Build a Brand in a Day
- 20th May 2011
Social Media for Business
- 24th June 2011
Power Up Your Creative
- 15th July 2011
Running Masterclasses and converting the goodwill we generate into new business opportunities are challenges we relish. Open Sky’s wide experience and versatile structure have allowed us to be flexible in our approach to new clients – we can readily adapt our level of entry and methodology to match your needs.
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“Very relevant and explained exactly what I needed to know” Marketing Services Executive - Global Leader in labelling materials
“An excellent morning. Well organised and focused”
Head of Marketing -
Research Council
“Timing excellent, amusing and informative content, relevant material”
Product Manager -
Lifestyle Company
You’re a talented marketing professional but life just gets tougher and tougher doesn’t it? Every penny of your marketing expenditure is put under ever greater scrutiny. The CEO is on your back, The Finance Director is demanding greater accountability: You’ve got to prove that your marketing works and you’ve got to do it NOW!
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A practical brand-building FREE workshop in which participants build a brand from scratch in just one day – from brand idea through to brand profile and identity
Social Media in Business, is for policy makers who understand a fundamental shift is taking place in how corporates communicate. We'll help you examine how social media culture and social networking platforms are having a major impact on business communication, practices and processes. How can these tools be utilised, how can you employ strategies within your company to increase profitability, sustain reputation and empower your employees to be brand ambassadors.
More information on this masterclass
With all the marketing noise out there it's difficult make your brand stand out. That's why you need great, arresting creative to grab attention and change attitudes. Which is no mean feat. Today's consumers are a well-informed, socially networked audience who rapidly weed out and reject overblown claims and concepts. So your creative has to be powerful, intriguing and above all relevant to the people you are talking to. It has to be flexible and adaptable too. Today's campaigns will most likely work from the web down so you need concepts that will perform great online and just as well in the supporting print and sales media.
Learn the very best and latest techniques for briefing and assessing creative work. This Masterclass is one of many that have been acclaimed worldwide.
Join us and learn the secrets of better creative briefing - the key to an improved return on your marketing communications investment.